The Mind Behind Eucatex – Flavio Maluf

Flavio Maluf is from a wealthy family that had indulged into politics. His father is a prominent businessman in Brazil. Despite being born into a wealthy family, Flavio Maluf has succeeded in his endeavors courtesy of his hard work and quality entrepreneurial skills. He is also in possession of a Mechanical Engineering degree from the Armando Alvares Penteado Foundation. Nevertheless, his entrepreneurial spirit forced him to delve into business. As from 1997, he has also been in charge of the family business. He also serves as an executive at GrandFood.

According to Flavio Maluf, you must proceed with caution if you are interested in joining the business world. Despite making huge profits as a business person, you also have to be dedicated to your line of work to stimulate the necessary growth. You can also start a business with the little amount of money that you have. Flavio Maluf is also advising people to work smart. As a businessperson, you must also be ready to formulate new ideas depending on the specific industry that you have ventured into.

When taking part in most interviews, Flavio Maluf is always asked about Eucatex. The idea of Eucatex as brought about by Salim, his great-grandfather. He was the owner of the largest sawmills in the Latin America region. Eucatex came about in 1940. In the 1960s, Flavio Maluf’s father together with his uncle turned the venture into a fiber lining industry. The company’s name drew inspiration from the name Eucalyptus, the main raw material used by the corporation.

Every week, Flavio Maluf attends numerous meeting. He also visits a group factory once a week to gauge the production levels. Since he has specialized in the timber-products industry, he often reads magazines that relate to his line of work. He also looks for ideas from the internet. After coming across a viable idea, he engages his team at Eucatex in determining the way forward.

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