Guilherme Paulus is one of our generations most humbling entrepreneurs. He has, not only, built the largest chain of hotels and resorts of Latin America but has also brought down prices for air travel to ensure more individuals get to travel without breaking their budgets.
In 1972 he partnered with a man by the name of Carlos Vicente Cerchiari, who was at the time, a state deputy. Cerchiari funded the beginning of the business which is now known as the CVC(the biggest travel operation in Latin America) located in Santo André, Sao Paulo. After four short years of business, Cerchiari dismissed himself leaving Paulus in charge of the CVCs’ future. Shortly after that, the brand took its lead in the market. Guilherme Paulus put in most, if not all of his time building the brand and making it what it is today. In the time span from 1995 to as recent as 2016, Guilherme Paulus attained two more hotels to add to his chain and funded multiple projects under his brand.
As an entrepreneur, he also has a lot of wisdom to share with those who are on similar ventures to branding themselves where they see fit. Guilherme Paulus advises that you should truly love what you do and not to be discouraged when there is a setback, but to learn from it instead. He also suggests being aware of the necessities of your consumers, including the change of their behaviors as well as their utilization. He also advises in investing. A quote he used to simplify this was, “Save a penny to have a million.” Paulus continues to enforce his quote by suggesting that the best money spent is that of an investment. He additionally is a huge fan of Google. So big of a fan that two of his earlier companies invoked google terminals within their database. In conclusion, this businessman is one of the most powerful/successful leaders for the Latin continents.
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